Posts Tagged ‘social media’

It’s really not a happening thang

December 8, 2008

social-media-points

I have been reading so many posts recently about the various social media tools that are out there that it is easy to forget that many people really aren’t using these tools yet.

Facebook? Yes. MySpace? Yes, if you are in your twenties and aren’t really fussed about a nice looking template. LinkedIn? Yes, especially if someone that you are competing against in the workforce has invited you. (Damn them for being more up-to-date than you!) But newer applications such as FriendFeed? Twitter? Not really, at least in this side of the world.

And before someone says that I’m not living in the real world, let it be said  that, as an expat, my friends are a pretty global mix – they live in the Philippines, India, Singapore, Australia, Hong Kong, Malaysia and the UK.

When I joined FriendFeed, no one came up. None of my 600 odd contacts are listed there. Same as Twitter. And Shelfari. Only two friends have blogs.  Two have Flickr acccounts. No one is using RSS feeders.

Its just us easy adopters that are out here, reading, trying, learning, using.

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Quick click through re social media

December 4, 2008

Jason Falls wrote a great post last week about Six Steps to Becoming The Social Media Champion At Work.

Who owns the conversation?

December 4, 2008

gossip_girl_title_card5

These days it isn’t about who you are or what you say – it is about the conversations that you are having and how valuable these conversations are to other people.

It’s “Gossip Girl” gone mad!

Many people though don’t understand this process and, to them, getting a message across is a one sided engagement. They write a media release and send it to a journalist and then wait for it to be published.

Or they create a one-dimensional website saying “this is who we are.”

Feedback is to be feared because they no longer have control of the subject under discussion and now have to engage or respond. And they have to do this in a public forum.

But then again what is worse? Having your customers unhappy about your products or services and you having no way of knowing this – or having someone write to you and you respond quickly and accurately with the information. Other customers (or clients) read about the positive experience that they have had with you and everything moves forward.

I guess the only thing you have to fear is whether you are up to the challenge!